Sound Bites Newsletter and Internet Marketing

COACHING - Resale Rights

Hello and welcome to this weeks coaching. A special welcome to all our new members.

This month we look at Resale Rights and what it can do for you.

Whether you are looking to make a little extra cash or just wanting to understand how to make a better webpage for your products then resale rights are like training in a box.

Most people who complain about those pesky emails in their inboxes about how you can buy heaps of products for one small fee often miss the real power behind what you can learn from these programs. So today I am going to take you through the whole process and explain how you can make them work.

Why am I sharing all of this and not keeping it to myself?

I have learned to love Internet Marketing because you find so many great people and it is a very young industry where people share a lot of their experiences unlike many other traditional industries.

The Internet is growing at such a rapid rate that the potential market is virtually untapped yet. Lets face it how many stores in your town or city sell Coca Cola, how many real estate agents are there, how many stores sell similar products. Well the same is true on the Internet and it is all about adding value and marketing to reach the people. No other Industry has this sort of potential growth market.

WORLD INTERNET USAGE AND POPULATION STATISTICS
World Regions	Population ( 2005 Est.)	Population % of World	Internet Usage, Latest Data	Usage Growth 2000-2005	% Population ( Penetration )	World Users %
Africa	896,721,874	14.0 %	23,867,500	428.7 %	2.7 %	2.5 %
Asia	3,622,994,130	56.4 %	327,066,713	186.1 %	9.0 %	34.2 %
Europe	731,018,523	11.4 %	273,262,955	165.1 %	37.4 %	28.5 %
Middle East	260,814,179	4.1 %	21,422,500	305.4 %	8.2 %	2.2 %
North America	328,387,059	5.1 %	223,779,183	107.0 %	68.1 %	23.4 %
Latin America/Caribbean	546,723,509	8.5 %	70,699,084	291.31 %	12.9 %	7.4 %
Oceania / Australia	33,443,448	0.5 %	17,655,737	131.7 %	52.8 %	1.8 %
WORLD TOTAL	6,420,102,722	100.0 %	957,753,672	165.3 %	14.9 %	100.0 %
NOTES: (1) Internet Usage and World Population Statistics were updated on September 30, 2005. www.internetworldstats.com. ©Copyright 2005, Miniwatts International, LLC. All rights reserved.

Hey looks great but it is not easy to market unless you know how it works and have the right skills and tools. Just look at the growth in 2005 in the usage growth. This is a once in a lifetime chance to start your own Internet business.

Will you succeed? Unfortunately statistics in both the real world and online say no but with some help and training you will be way ahead of the pack and your chances significantly increased. As you can see I am going to tell you how it is, and not fluff it up with a whole lot of hype. The main point is never before has there been a chance for you to set up a business with unlimited customers potential growing every day and unlimited income potential set up for peanuts. Even 10 years ago you would be looking at a huge outlay.

Owning a website can and should be a very profitable endeavour. A good way to make money online is by selling eBooks and software with Master Resale Rights. Below are the top reasons Master resale rights are a viable web business solution, and why it needs to be something every web marketer should consider.

1. You don't have to make up any content. This is perhaps the single most important reason Master Resale Rights are a good web business decision. Every web business needs a product to sell, and with master resale rights, you do not have to create anything. All of the content is done for you. You now have a ready made product that you can sell for any price you want.**

**Please note: Most resale rights packages give you free control over pricing, however some packages have a minimum package price. This is necessary as to not undervalue the package itself. As a business owner, it is important to have a competitive price, but you do not want to make the price so low that it makes the package appear to be worthless. Placing minimum prices helps to keep the package value high so it does not become "just another junk eBook with resale rights." Please try to adhere to the pricing set by the original content creators.

2. It can be completely automated with no warehousing. Because the products you are selling are electronic, there are no physical goods to move or store. This makes storage and delivery completely free, as everything can be delivered through email, or through a download on your website. You can even set your business on "autopilot", so once a purchase is made, the customer is automatically delivered the link or email. This makes each transaction hands-free, and allows you to spend your time where it is needed most. (Like with your family/friends/dog/xbox.)

3. Most eBooks and software with Master Resale Rights have a pre-made sales page. This alone could save you hours of frustration. Every webmaster knows creating a good sales page is a difficult task, but most resale rights packages have already done this for you. Most of the sales pages are written by professionals and are very well done. Because of this, most do not require any changes however, you do have the option of editing the sales page to your liking if you feel it needs some touch ups to really shine.

4. You keep 100% of all profits earned. Unlike affiliate programs where you get only a percentage of each sale, with master resale rights you get to keep all of your profits. You only pay a one time fee to acquire the product and resale rights, then you will never have to pay another dime again. There are no royalties or other fees to pay either. Why join an affiliate program that gives only 30% commissions, when you can have 100% of all profits made by your site with the same amount of effort?

5. You can repackage your Master Resale Rights products. You can create an entirely unique, "brand new" package by combining 2 or more eBooks together to create a resale rights package that is exclusive to you and your site. This gives you an advantage over every other site selling similar products, by making your packages unique. This uniqueness gives your package more value, making the customer more likely to purchase from you.

As you can see, master resale rights are a very profitable business solution for any web business, or it can be a valuable addition to any existing web site looking to branch out to improve its bottom line. With billions of dollars in annual sales of eBooks, software, and information products, there is not an easier way to make money from an already popular trend in online marketing.

How can I make money if everyone else is also selling these products?

Great question. I set up my business selling streaming audio products and was competing with Macromedia and Real Audio. Just think how many petrol stations, shops selling Coke a Cola and real estate agents are in your neck of the woods. The things to remember is not how many people are selling these same products but how you can add value and be a better marketer.

Bill Gates released Windows in about the same time that Mackintosh released their product. The Mac products is so much more superior however Bill was much better at marketing so He won out. It was not based on the quality of the product but the quality of the marketing. The same was true for VHS and Betacam videos and you will find it with many other products also.

The point is there are literally thousands of people coming online every day who have not seen these products. Don't get caught up in the discount wars otherwise you will never make any money. Instead add value to your products with bonuses, interviews, tutorials using autoresponders, mini courses etc.

Summary.

One final note. Don't try to set up all the products at once. Pick one and do some marketing on it. Get some sales under your belt and then set up the next one. Read through the copy and see how it works and then try to start making your own products.

Always try and have a back end if you can so when your customer buys this product you can up sell them on the thankyou page with another or an affiliate product. The beauty of having the master rights is that you can then offer another at a discount.

Example. Your selling Product 1. You have the source files so offer some videos at a discount in the eBook or the download page. You also have the master rights for these.

So as I said I will but anything that is around and you will get it in the program. Just sign up for it and you can get going using this type of system. As we have a lot of churches using our audio programs we also have products you can use for your church site.

Expect Success

Quentin Brown
MP3 Sound Stream
http://www.msincome.com.au

TIPS AND TRICKS - Ebay Audio

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FEATURE ARTICLE - Plug In And Profit Resale Rights Strategies

Plug In And Profit Resale Rights Strategies That You Can Use Today To Boost Your Income
by: Tuks Engineer

If you've ever gone through the process of creating your own info-product or software then you know that while there is profit involved it can be a vigorous and time-consuming process. I always say it's good to have your own products, but they should be used in conjunction with resale rights products not instead of them.

The nice thing about getting hold of a good resale rights product is that you have effectively paid for some-one to research and write a (hopefully) killer product - usually that means you get the sales pages and graphics too. Make a few adjustments to the sales pages, add in your own bonuses and hey presto you're ready to start accepting orders into your ecommerce account.

So what is the bottom line, must-implement tactics that you need to use to maximise your profits with resale rights? There are a few of these, but first of all it's like the old internet marketing adage says the gold is in the list?! Perhaps you've heard the gurus talk about it (well what more proof do you want then) you must build, maintain and satisfy your own list of newsletter subscribers. Look, list building strategies are the topics of many a book but there are ways that you can go about it quickly. Do you harness the power of eBay to build your list? Do you have a PPC campaign set-up to capture more prospects (simply offer them a high-quality freebie)? List building should be seen as a long term commitment don't expect to have 10,000 subscribers in a few weeks it doesn't work that way for newbies (unless you're willing to pay top dollar for quality leads). Remember that as each new name pops into your list that's a potential future stream of revenue.

If you've read my other articles on profiting with resale-rights then you already know that one strategy that I rate rather highly is that of developing your own unique selling point or in simple terms, being different. You MUST do this because in the resale rights game you're selling the same product as virtually everyone else. The same PDF document. The same sales page. The same graphics. Why should your customer choose you over the other guy. Because of your unique selling point. You're going to be different by adding your own bonuses (perhaps one's you've created yourself). You're going to tweak the sales page so that the copy is more powerful more compelling to the prospect. You can even score an A+ in my book if you re-design the ecover and banners. Hey, it's almost like it's your own unique product that no-one else has. That creates a hell of a lot of perceived value in your prospects mind and if you can do that you'll make the sale.

Here's another killer strategy that very few people use. Use joint ventures with people who have significant lists. Now I know what you're thinking it's hard to do a JV for a resale rights product. That isn't really true and I'll tell you how you can JV with the biggest of them. First make sure you have a real quality product and one that is relatively new and if possible in vogue. Next, load up the perceived value by adding as many relevant bonuses as you can find. Really go nuts here - make it ten or more. Then redesign the sales page - make it much better than the original. Then offer it to joint venture partners who may be interested in promoting it alongside you. Don't worry about taking a smaller commission - offer them 60% or more and remember that a good JV will put your offer in front of thousands and aside from the orders you'll generate you're also building your list with paying customers.

We've covered a lot of ground today in a short space of time but I'd like to leave you with a final strategy - articles. Even if you've heard it before, are you doing it as much as you should be? You can whip up a good quality article in under an hour and submit it to literally hundreds of sites. Viral marketing at it's best and pretty much free too. Articles can bring about a lot of traffic for you, assuming you have written an informative, entertaining piece (never ever just write an article that is a hybrid of your sales page, it won't be picked up and will hamper your future efforts to get published).

What you've read above is a basic blue-print for succeeding with resale rights products. Remember that Rome was not built in a day - keep working at your business, keep doing the right things and over time you will be rewarded.

Quentin

WHAT'S New - MSI Web Video Gets an Upgrade

MSI Web Video has gone through an upgrade!

We have added a the ability to add your own jpeg to the front screen making a much more attractive product. This jpeg can be anything you want so you can advertise etc right in the screen. I have only just received this and the tutorials are just being completed. See the new product and if you already have the old copy you can login and download the new copy.

http://msiwebvideo.com/latestversion.htm

If you have not got Web Video yet and would like one be sure to visit us at:

http://www.msiwebvideo.com

JOKE OF THE WEEK - Funny adds..........

COPYRIGHT

MP3 Sound Stream - Sound Bites
a division of MSIncome.com

Published: Brisbane Australia
ABN: 22 230 452 354
Subscriber base: 6981 (5-October-05)
Copyright: MSIncome.com 2005

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Quentin Brown
MSIncome.com
L P O Box 168
Mansfield, QLD. Australia 4122